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The Arnold Branding & Environmental Graphics

The Arnold is a mixed-use community and office building located just east of Downtown Austin. They needed a brand identity and signage program that would separate them from the crowd while honoring the site’s local history. Naming the project after the previous tenant, The Arnold Oil Company, inspired a modern brand identity with a vintage touch.

*Images courtesy of Jankedesign

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Mood Board

Mood Board

Project Rendering

Project Rendering

Logo Concept

Logo Concept

Project Logos

Project Logos

Paper System

Paper System

Leasing Brochure

Leasing Brochure

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Apparel

Apparel

Sign Type Overview

Sign Type Overview

Primary Project ID

Primary Project ID

Secondary Project ID

Secondary Project ID

Leasing Office ID

Leasing Office ID

Retail Tenant Temporary Signage

Retail Tenant Temporary Signage

Office Building Directory

Office Building Directory

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Office Tenant ID Signage

Office Tenant ID Signage

Directional Sign

Directional Sign

Room ID

Room ID

Amenity ID

Amenity ID

Permanent Room ID

Permanent Room ID